Cleaning up your online reputation is highly significant, whether you are looking for a new employment opportunity or changing your career. The internet and digital media platforms carry a lot of information; people can learn about anything on Google both positive and negative. Today, we’ll discuss clean up online reputation management; statistical facts and figures, and strategies for cleaning up your online reputation management.
Statistics of Cleaning up Your Online Reputation
- 70% of recruiters and employers use social media platforms for hiring
- 22% of the recruiters rejected candidates relevant to their negative online content
- 73% of the candidates receive jobs based on their social media activity
- 42% of businesses and companies find the most qualified candidates over social media platforms
Strategies to Clean up Online Reputation Management
Some of the main strategies to clean up online reputation management are as follows;
Initiate Early
If you have just entered the employment market, then you should first manage and consider your online reputation before applying for new jobs. Potential employers and recruiting managers would check out your online and social media activity. If your online reputation turns out to be negative, they will reject your application and move on to the next application.
Before applying for any employment opportunity, you should manage and improve your online and social media activity and presence. It is necessary for individual candidates and businesses to manage and clean up their negative and bad online reputations. It would require a lot of time and effort to clean up, but it is a worthwhile investment. Before giving any solid offer, the potential employers would check out the reputation of the candidate.
Google Your Reputation
In order to analyze your reputation, potential employers would google your name and check out your reputation and content. Therefore, it is necessary to google and analyze your online reputation first.
- Know whether your reputation is attractive to the potential employer or causing problem
- Checkout both positive and negative results relevant to your search queries
- Keep checking the first 30 results in the searches
You should look for active profiles and the dead ones; where you haven’t posted anything for years. It is embarrassing to find your gaming profile from high school. If you don’t like the search results, then you should go to the particular profile account; edit and delete the content.
For instance, if you share the same name with any criminal person or porn star, then it would be highly difficult for you to find an attractive job opportunity. You should make sure to differentiate yourself, post the updated photo and profile, and add all the new details that only belong to you.
Find Red Flags
While analyzing your profile, you should find any type of red flags that would jeopardize your online reputation. In order to build and maintain a positive brand image, you should find and remove all the negative and bad search results. Some of the potential red flags are as follows;
- Inappropriate and embarrassing picture
- Any indication of limited maturity and good judgment
- No streamlining between your online presence and reputation
- Legal and regulatory challenges
- References to drug use, drinking, and illegal activity
- Association with negative traits and attributes
Delete Social media Accounts
Some candidates have a very messy background, and it is highly difficult for them to clean it up. They should consider deleting their social media accounts and changing their names and identity. However, if you detach yourself from the negative content completely, it would make everyone suspicious. They would wonder why you do have not any digital media account, and it suggests that you’re hiding something.
It is necessary to develop a positive reputation with minor weaknesses and mistakes; because it shows how you have evolved over time. However, building a solid online reputation doesn’t only mean cleaning up the negative content; it also comprises promoting positive content about yourself.
Control Over Content
If you have uploaded the picture, post, and blog, then it allows you to edit and delete the content. Instead of hiding behind the privacy content regulations, you should remove all the questionable content. You should also clean up your friend list, comments, likes, and shares.
Implement Privacy
You should review your privacy settings and make your posts and pictures available to the public, friends, and acquaintances. It is necessary to filter your friend list and posts for particular types of audiences. Beware of the fact that if it is visible to the audience, then it would become public.
Conclusion: Clean up Your Online Reputation Management | Clean up Online Reputation Management
After an in-depth study of the clean up online reputation management; we have realized that cleaning up your online reputation is highly significant for businesses and companies. If you are learning about cleaning your online reputation; then you should keep in mind the abovementioned statistics and strategies for cleaning up your reputation over digital media platforms.
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